台北國際食品展 美國館20廠商共襄盛舉 財經組
2015年台北國際食品展，6月24至6月27日在世貿南港展覽館舉行，美國在台協會農業貿易辦事處，歡迎台灣食品及餐飲業者前往南港展覽館 N區編號1201a參觀。
AIT表示，2015年台北國際食品展的美國館為最大的外國館，來自超過二十家的廠商共襄盛舉，佔地七十四個攤位。看好台灣對於抗老及天然的食品需求，今年美國館展示的產品主打新鮮馬鈴薯、大麥片、人蔘、有機醬油、無糖爽口糖、以及各式乳製品。根據美國貿易出口數據，2014年美國出口到台灣的高附加價值農產品貿易額高達將近美金十四億，創歷史新高，趨勢預測該類產品持續看好。
今年美國加州乳品協會、愛達荷州馬鈴薯協會、愛達荷州酪農協會、美國黃豆出口協會、威斯康辛州蔘農總會皆率團參展展示新品、提供試吃，並期望在展中與潛在買家締結商機。此外，美國肉類出口協會開創美食界新紀錄，將邀請烹飪界首區一指的大廚們示範美國肉類跨界料理方式。美國館歡迎食品業採購觀看廚藝示範並開發更多商機。
緊接著7月1日下午2:30在city’super新北市板橋大遠百店舉辦「美國週」促銷。該促銷將於遠東集團的city’super連鎖六家超市展開。7月1日至7月21日促銷期間，將有超過四十樣首次於台灣登場的新品推出，賣場還將主打上百樣美國食品與飲料產品，範圍包含了乾貨、生鮮食品及海鮮。消費者有機會參加抽獎，贏得由達美航空贊助的台灣/美國來回機票。美國在台協會農業貿易辦事處邀請媒體與大眾參加開幕儀式。2015/06/22
U.S. Food Festival at the Food Taipei Show
The Agricultural Trade Office (ATO) of the American Institute in Taiwan (AIT) welcomes Taiwan agricultural and food service buyers to visit the USA Pavilion at the 2015 Taipei International Food Show (TIFS) from June 24 - 27 at the Nangang Exhibition Hall (Address: N1201a, No.1, Jingmao 2nd Rd., Nangang District, Taipei City).
The USA Pavilion is the largest international pavilion, encompassing 74 booths with more than 20 exhibitors. To tap into Taiwan’s growing demand for natural food preparation, the U.S. exhibits feature fresh potatoes, barley flake, ginseng, organic soy sauce, sugar-free breath mints, and various dairy products. According to the U.S. Census Bureau Trade Data, the U.S. high-value agricultural exports to Taiwan hit its all-time high in 2014, reaching nearly US$1.4 billion. The trend is forecast to continue.
This year the California Milk Advisory Board, the Idaho Potato Commission, the United Dairymen of Idaho, the U.S. Soybean Export Council, and the Wisconsin Ginseng Board will lead delegations to exhibit their new products, provide sampling, and connect with potential buyers at the show. In addition, the U.S. Meat Export Federation will break new gourmet ground with a stream of top culinary talents to demonstrate high-quality U.S. meat and fusion cooking styles. Industry buyers are welcome to watch the demonstrations and explore new business opportunities.
Following the TIFS is the exciting city’super retail promotion in July. AIT/ATO will partner with the Far Eastern Group’s retail sector, city’super, to organize an American Food Festival throughout its 6 stores in Taiwan from July 1-21, 2015. The American Food Festival promotion will feature hundreds of U.S. food and beverage products, including dried food products, fresh produce, and seafood. More than 40 brand-new U.S. food products will be introduced to the Taiwan market through the promotion. Consumers will also get a chance to join the lucky draw and win the grand prize - a round-trip flight ticket from Taipei to the United States - which is being sponsored by Delta Airlines. The ATO invites the media and general public to join the American Food Festival opening ceremony on July 1, 2015, at 2:30 p.m. at city’super’s Mega City store in New Taipei City. 2015/06/22
